One of the 2 product pages we read appears to leave out who the product is for
One of the 2 product pages we read appears to leave out what the product is for, so it cannot be matched to the needs shoppers describe.
Seen on 1 product page
Medium confidence · Merchandising
Add a line to each product page naming the situations the product is built for — the activity, the season, the kind of day — in the words a shopper would use rather than an internal category name.
